Originally written 8/6/2014
The first step to running a successful business is having a great idea; after that, though, publicity and online discovery are the keys to your success. Because of the widespread use of the internet in all aspects of our daily lives, finding new customers really comes down to Search Engine Optimization (SEO) and other online marketing. As Gene Marks commented in Forbes, “There are really only two types of winners in the race for page 1 of a Google search: the big companies with lots of money and the small businesses with lots of time.”
With our team of experts available at a reasonable price, we provide you with a third option. We have years of experience fine-tuning websites, blogs, and social media to generate more business for you. In order to better serve each customer, we keep our client base small to ensure that everyone gets exactly what they want out of our services. Our personalized, hands-on approach is the best SEO Colorado Springs and online sellers both have to offer. Let us handle your marketing and publicity while you get on with running your business.
SEO is a complex process that relies on extensive knowledge about the technical details of how search engines work. While no major search engines (Google, Bing, Yahoo, etc.) publish their SEO algorithms, Google itself acknowledges that SEO is—deliberately—a complex and difficult task. In 2007, they announced that Google relies on over 200 different components to rank each website; in 2010, Eric Schmidt (Google's CEO) said that they had changed the algorithm over 500 times in that year alone. Trying to keep up with the intricacies of a constantly evolving online environment takes valuable time away from your work: instead, our specialists will save you time and do a stellar job.
In order to provide you with the best SEO service, we utilize a marketing platform like no other that will rank any asset on the first page of Google. Unlike other companies that make this claim, however, we avoid “black hat” SEO. Black hat SEO techniques include a wide variety of temporarily effective but underhanded techniques that will give you a high page rank at first but soon be discovered and removed by sophisticated search engine algorithms. Instead, we'll give your business a location on the first page that will last.
We recognize that all business have different needs and no one approach works for all of them. You may even enjoy the twisting chase of managing your own search engine results. Because of this, we have a wide variety of services at your disposal:
One of the most common misconceptions among small business owners is that they can get good SEO results for “free.” There are in fact a number of tools you don't have to pay to use, such as Yahoo Small Business, but this is not the same thing as being truly free. Your time is valuable. You wouldn't let a boss undervalue your skills and time—don't do that to yourself.
Let's look at Bob, a restaurant owner who wants to bring his business to the attention of more customers. He decides to spend a few hours each day building up his restaurant's online presence with Facebook comments, blog posts, and recipe reviews because he'd rather get new customers for “free” than pay someone else to handle things. What Bob doesn't realize is that these hours add up quickly. If he'd hired a high school student to do this kind of work for minimum wage, he'd be paying hundreds of dollars a week—and Bob's time and expertise is a lot more valuable than that! He would be better off handing this project to an expert in the field and getting back to what he does best: that will make Bob the most money in the long run.
Don't make mistakes like Bob when it comes to handling your small business. Instead, let our staff (with proven expertise in SEO and years of experience) take care of publicizing your business for you. Take advantage of the many services we offer and the personalized attention we can give you to boost your business to ever-increasing heights. You know your business—we know the internet. Together, we can bring the two together in a way that profits business owners and customers alike.
With our team of experts available at a reasonable price, we provide you with a third option. We have years of experience fine-tuning websites, blogs, and social media to generate more business for you. In order to better serve each customer, we keep our client base small to ensure that everyone gets exactly what they want out of our services. Our personalized, hands-on approach is the best SEO Colorado Springs and online sellers both have to offer. Let us handle your marketing and publicity while you get on with running your business.
SEO is a complex process that relies on extensive knowledge about the technical details of how search engines work. While no major search engines (Google, Bing, Yahoo, etc.) publish their SEO algorithms, Google itself acknowledges that SEO is—deliberately—a complex and difficult task. In 2007, they announced that Google relies on over 200 different components to rank each website; in 2010, Eric Schmidt (Google's CEO) said that they had changed the algorithm over 500 times in that year alone. Trying to keep up with the intricacies of a constantly evolving online environment takes valuable time away from your work: instead, our specialists will save you time and do a stellar job.
In order to provide you with the best SEO service, we utilize a marketing platform like no other that will rank any asset on the first page of Google. Unlike other companies that make this claim, however, we avoid “black hat” SEO. Black hat SEO techniques include a wide variety of temporarily effective but underhanded techniques that will give you a high page rank at first but soon be discovered and removed by sophisticated search engine algorithms. Instead, we'll give your business a location on the first page that will last.
We recognize that all business have different needs and no one approach works for all of them. You may even enjoy the twisting chase of managing your own search engine results. Because of this, we have a wide variety of services at your disposal:
- Standard SEO techniques
- Social media management
- Google+ for business
- Branding advice
- Website design
- Mobile lead generation
- Video production and editing
- Video SEO techniques
- SEO consulting and coaching
- Affiliate marketing
One of the most common misconceptions among small business owners is that they can get good SEO results for “free.” There are in fact a number of tools you don't have to pay to use, such as Yahoo Small Business, but this is not the same thing as being truly free. Your time is valuable. You wouldn't let a boss undervalue your skills and time—don't do that to yourself.
Let's look at Bob, a restaurant owner who wants to bring his business to the attention of more customers. He decides to spend a few hours each day building up his restaurant's online presence with Facebook comments, blog posts, and recipe reviews because he'd rather get new customers for “free” than pay someone else to handle things. What Bob doesn't realize is that these hours add up quickly. If he'd hired a high school student to do this kind of work for minimum wage, he'd be paying hundreds of dollars a week—and Bob's time and expertise is a lot more valuable than that! He would be better off handing this project to an expert in the field and getting back to what he does best: that will make Bob the most money in the long run.
Don't make mistakes like Bob when it comes to handling your small business. Instead, let our staff (with proven expertise in SEO and years of experience) take care of publicizing your business for you. Take advantage of the many services we offer and the personalized attention we can give you to boost your business to ever-increasing heights. You know your business—we know the internet. Together, we can bring the two together in a way that profits business owners and customers alike.